Juan Way Copy
I help business coaches make an extra 10k to 20k a month and keep them out of spam
Meet Juan: The Copywriter Who Helps Coaches Win the Inbox FightMost email copy gets ducked, dodged, or deleted.Mine? It lands clean.I’m Juan, a boxer turned copywriter who helps business coaches throw email punches that connect.Not with gimmicks or tired marketing talk. But with sharp, strategic hits that cut through the noise and get results.If your emails are getting ghosted, flagged, or ignored, it might be more than deliverability.And that’s where I come in.Email works when it’s precise. When it strikes the right nerve at the right time. When it moves the reader to act.That’s the difference between being opened and being overlooked.I write emails that get business coaches booked, paid, and remembered.Not by sounding like everyone else. But by making sure your voice is clear, confident, and compelling.If you're done pulling punches in the inbox and ready to send emails that actually hit, let’s get to work.
Testimonials
Juan is an exceptional professional who brings a wealth of expertise and dedication to every project he undertakes. His attention to detail, creative approach, and commitment to excellence set him apart in his field. Working with Juan has been a truly enriching experience, as he consistently delivers high-quality work that exceeds expectations.Juan's innovative thinking and problem-solving skills make him a valuable asset to any team. He has a knack for coming up with unique solutions to complex challenges and always approaches his work with enthusiasm and a positive attitude. His passion for his craft shines through in everything he does, inspiring those around him to strive for greatness.I have had the pleasure of collaborating with Juan on multiple occasions, and each time has been a testament to his professionalism and talent. His dedication to his clients and his unwavering commitment to achieving the best possible results make him a standout in his field. I wholeheartedly recommend Juan to anyone seeking a skilled and reliable professional who consistently goes above and beyond to deliver exceptional work.
-Tor Scheibe
Juan crafts emails with a deeper purpose: to ignite a spark of aspiration and action among his clients subscribers. He uses the power of genuine, aspirational storytelling in the communications he puts together.The decision to share a personal milestone of acquiring a third Ferrari was not about flaunting success but about symbolizing the tangible achievements possible through dedication, smart work, and the right guidance in real estate investing. It was essential that the copywriting not only capture the excitement and prestige associated with such an achievement but also convey empathy and a genuine desire to see our subscribers achieve their own versions of success.The narrative chosen, framing the achievement within the context of a shared journey and mutual aspirations, strikes the right chord.The personalized touch, invoking the subscriber's name and casting them in the future scenario of purchasing their Ferrari, served to make the messages more relatable and the goal more attainable in the minds of the audience. This approach, combining personal achievement with a collective aspirational goal, will be effective in motivating action, increased inquiries and sign-ups for our coaching program.Juan’s email has not only serves its promotional purpose but also strengthens the bond with the reader. Highly recommend his work.
-Murray Alexander
After checking out Juan's writing, I gotta say, I'm seriously impressed. His recent piece about snagging a third Ferrari really grabbed me, it's like he knows exactly how to tell a story that hits you right in the feels and gets you pumped.Juan's got this knack for mixing personal stories with a strong call to action that just makes you wanna jump on board. Plus, his writing feels genuine and down-to-earth, like he's really talking to you, not just selling something.If you're looking for a writer who can get your message across in a way that's clear, relatable, and gets people excited, Juan's your guy. His work goes beyond just words... it's about connecting with your audience and making them feel like they're part of something big.-Ilyass Grow
Juan's subject lines grab me by the throat and almost force me to open them.
They are that good.
His writing is a roller coaster of emotions, first I feel envy, then admiration.
Within a few lines, I feel like a friend has written me a letter.
I trust what he says and believe he wants the best for me.
I feel like I am part of a team that is accomplishing greater things together, supporting each other to become our hardest working and most competent versions.
When I see a link in his email, I want to click on it.
Because I know Juan has my back, or he wouldn't give me this link.
His stories fuel my ambition to work harder on myself.
-Kevin Just
Juan is reliable and easy to work with. We're already seeing great results from his job. I highly recommend hiring him.
-Charlene Baker